Voodoohead Productions
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12/21/2012 8:43:12 PM
building a reputation of trust and respect
I know from experience that my success in both teaching and promoting artists is a lot from word of mouth, people who found out about me through others is largely due to my reputation and the trust that has been built over the years with my clients. People cant always believe something they see in an ad, or see in the paper or perhaps in some other medium of communication, but they certainly will trust their friends and family through referrals. That is how I have established myself in both businesses I have. how did that happen, through trust respect and being reliable. Being considerate and tolerant. all these seem to be disappearing in the age of enlightenment of the age of impersonal relationships where so many people walk around like zombies or borgs connected to their iphone, but that is another subject altogether
Sure I have a website, and a lot of business comes in through that way too, especially in this day and age. people dont go to the phone hardly anymore, they go to their computer, or blackberry iphone whatever and look for a service and type in a google search and away they go. that is what I would say is my digital calling card, they still phone or email me of course and set up meetings, so I gain a lot of business that way...many though i have promoted in the music end have never met me, yet I do business based upon my testimonial page and followup phone calls
In this modern era, one has to be internet savvy, and have a reasonable grasp and knowledge of what to do, I really dont like Facebook all that much but it is a necessary evil or Twitter,for that matter but I use these responsibly, and they are important components to have in order to expand ones business.and contact others who may be interested in what you do, and vice versa.
I tweet maybe once a week, thats it. some basic things of what is happening in my world, biz wise , as for Facebook, it is strictly business related and with a few quips here that may be unrelated to what do, FB is largely used for my music contacts and such , I dont go off on mad rants like I do here although I think what I offer is valuable and insightful, for the most part at FB and at iacmusic. it gives people a snapshot of what I am like, although I am nicer if you met me in person LOL
Anyways, I have posted enough today and gonna leave this keyboard and return another day
cheers
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