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Furious Underdogs
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6/21/2016 2:11:08 AM
Growing internet audience
I wish I could give good tips about this - but it is the other way around. I would appreciate good tips a lot!
Facebook-marketing only reaches certain people, mostly friends, and growth is very slow. Paid Facebook-adverts do not help a bit.
Twitter is even worse. A twitter-beginner reaches no-one.
I do have basic understanding about guerilla marketing (hope you are familiar with that term), and I have one good experience and example from yesterday: one band got good coverage on an internet magazine yesterday and a video reply to that article created a significant boost of traffic. And no, the reply was not random - it was our song that shares lyric themes with the song of the original article.
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Father Time
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6/21/2016 2:38:16 AM
My advice would be don't change your name a lot. Be there thru thick and thin of everything. and mostly write a lot of good songs.
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Furious Underdogs
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6/21/2016 2:47:06 AM
True. Good quality content is of course one key in current media-based world. When you are good enough, good things MAY happen.
Real Life is naturally important as well. Playing good gigs does collect internet followers as well.
We have slight challenges in both. We do of course our best to write and record good songs, but since we have a twisted taste ourselves and we make music to please ourselves we will never attract the great mainstream public.
And we are not capable to play any gigs. We are not really sure if we ever will, playing live is not our primary goals.
So I guess F.U. will struggle because its own decisions.
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Father Time
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6/21/2016 3:03:46 AM
A lot of indies are in the same boat. We like to record but the music industry couldn't be less interested in songwriters at this point. So we do whatever we feel like and kick ourselves in the head when we start to worry about results.
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Furious Underdogs
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6/21/2016 3:16:49 AM
True, so the indie scene would benefit from shared experiences and successes.
I'd like to take the detour in "music industry". From artists to audiences, directly!
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Francesca Tamellini
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6/21/2016 12:44:07 PM
I would go for that. if you find out how, please let me know!
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Furious Underdogs
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6/22/2016 4:04:10 AM
Here are some things that I do:
First.
What I do for my band.
I push every release we make. I post it on Facebook and Twitter, on my personal and band pages. And repost. There is a danger too: no-one likes spam, so reposting every five minutes is bad for you.
Then I do guerilla marketing. Wherever there is a decent spot to post any of our music, I post a video reply. E.g. the latest time I did that: a Finnish music magazine had an article about a song that attacks the Finnish far-right movement and street patrolling, so I replied with our Viking Crusaders, which is a satire about the best known fascist-racist-neonazi movement in Finland.
Second.
What I do for others?
I do not post only our own music. I try to lure people to our pages by posting also other people's music, mainly unknown to the public. A major deal of this music is made by my friends, bands I know personally and bands I want to help to gain listeneres.
Some of these I do not know personally and unknown artists must be really good to get "advertised". Like TonyGirl.
I guess that the ones I post about need to be musically on the same page than my band. Or at least in the same catalogue. Or yellow pages.
Three.
Joint ventures.
I have playlists in Spotify and YouTube, not only for my own music but also mixed with the kind of artists that fit in the previous category. This is a lot like IMP stations. And I post and repost these.
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TonyGirl
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6/22/2016 4:32:00 AM
Haha, I was reading this in to get some tips to reach the audience. I got totally surprised as I saw you mentioning me. Thank you so much! For some reason I got an error note when I tried to listen to your song but will def try again later! :) Good luck to all of us! :)
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Furious Underdogs
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6/22/2016 4:47:37 AM
As I mentioned elsewhere, if ANY good things come from Korso they deserve to be encouraged and supported!
Greetings from Oulu.
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Furious Underdogs
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6/23/2016 3:12:05 AM
Checked some traffic statistics from my facebook page.
It seems that sharing someone else's music, like TonyGirl's, reaches about 40% of my band likers or personal friends - on average. In my case that is around 100 reached people per post.
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